When Berkley released their Gulp! soft plastic baits saying that they would out fish fresh bait, everyone laughed. A few years later no one was laughing. Every year, more and more anglers are leaving traditional bait behind in favor of the scented Berkley Gulp! It consistently catches fish when nothing else will. The bait is hardy and can be reused adding significant value. If you have never fished a Berkley soft plastic, you are missing out on some big fish!
Berkley Soft Plastics are available in several styles, scents and colors. Whether you fish in fresh or saltwater, Berkley makes a soft plastic for you!